Successful Negotiation: Essential Strategies and Skills
Offered by University of Michigan. We all negotiate on a daily basis.
Successful Negotiation: Essential Strategies and Skills is a beginner-level online course from Coursera in Negotiation. It is structured in 6 modules with 4 stated learning outcomes, over 14h 30m. Learners rate it 4.8/5 from 20.1K ratings on Coursera.
Part of our Negotiation courses collection, where we compare it against 1 other course.
Course highlights
| Provider | Coursera |
| Duration | 14h 30m |
| Level | Beginner |
| Mode | Self-paced |
| Language | English |
| Certificate | Yes — shareable certificate |
| Rating | 4.8★ (20.1K reviews) |
| Price | Check price |
About this course
The Successful Negotiation: Essential Strategies and Skills course from Coursera and the University of Michigan teaches you how to approach negotiations systematically. It covers planning a negotiation strategy, using key tactics during discussions, and creating a contract to finalize agreements. You also learn to evaluate your performance and improve for future interactions. This course is designed for beginners and takes about 14 hours and 30 minutes to complete.
This course focuses on practical application. It guides you through a structured process, starting with preparation. You learn to perform a negotiation analysis to understand different scenarios. The course then moves into the negotiation phase, where you explore psychological tools to achieve desired outcomes. A significant part of the learning involves practicing your negotiation skills through interactive experiences and live negotiations. This helps you identify your strengths and areas for improvement.
By completing this course, you gain skills in various aspects of negotiation. You can apply ethical standards and conduct in your discussions. The course specifically develops abilities in price negotiation and contract negotiation. Beyond direct negotiation, you also improve your business communication, decision-making, and analytical skills. It covers areas like intercultural competence and cultural responsiveness, which are important for diverse negotiation settings. You also learn about conflict management and arbitration principles.
This negotiation course is a beginner-level program, making it suitable for those new to formal negotiation training. While it covers essential strategies and skills, learners looking for a shorter introduction might consider alternatives like The Art of Negotiation, which has a duration of 6 hours and 55 minutes. This course provides a solid foundation for daily personal and professional negotiations.
What you’ll learn
Level and time commitment
Skills you’ll gain
What this course covers
6 modulesThe 6-part outline Coursera publishes for this course, across 14h 30m.
Module 1 · Welcome to Successful Negotiation!
Module 2 · Prepare: Plan Your Negotiation Strategy
Module 3 · Negotiate: Use Key Tactics for Success
Module 4 · Close: Create a Contract
Module 5 · Perform and Evaluate: The End Game
Module 6 · Practice Your Negotiation Skills with an Interactive Experience and Live Negotiations
What learners rate it
Rated 4.8/5 by 20.1K learners on Coursera (checked 25 Aug 2026).
This rating is collected by Coursera from its own enrolled learners. We reproduce it as reported and do not accept paid or incentivised reviews. See it on Coursera →
Compiled by the CoursesGlobal editorial desk. Fees, ratings, duration and certificate details for the 1 course shown are read directly from Coursera course pages — we never estimate a price or a rating. Last verified 25 August 2026.
How we compare and rank courses · Our review policy · Affiliate disclosure
Compare with alternatives
Same topic, different trade-offs — here's who runs each one and what it's best at.
| Course | Provider | Rating | Price | Duration | Why pick this one |
|---|---|---|---|---|---|
| Successful Negotiation: Essential Strategies and Skills This |
 Coursera
|
4.8★ | Check price | 14h 30m | Highest rated (4.8★ from 20.1K reviews) |
| The Art of Negotiation |
Coursera
|
4.5★ | Check price | 6h 55m | Quickest to finish (6h 55m) |
Common questions
How much does Successful Negotiation: Essential Strategies and Skills cost?
Coursera does not publish a price we can read on the course page, so we do not show one. Check the fee on the provider site — we would rather say nothing than quote a number we did not collect.
Does Successful Negotiation: Essential Strategies and Skills come with a certificate?
Yes — Coursera lists a certificate on completion. It is a course certificate, not a formal qualification or university credit.
How long does Successful Negotiation: Essential Strategies and Skills take?
Coursera lists it at 14h 30m. It is self-paced, so that is the volume of material rather than a deadline — how long it actually takes depends on the hours you put in each week.
Is Successful Negotiation: Essential Strategies and Skills suitable for beginners?
Yes. Coursera lists it at Beginner level, so no prior experience in the subject is assumed.
What does Successful Negotiation: Essential Strategies and Skills cover?
It is organised into 6 modules, starting with Welcome to Successful Negotiation! and going on to Prepare: Plan Your Negotiation Strategy, Negotiate: Use Key Tactics for Success, Close: Create a Contract, Perform and Evaluate: The End Game, among others. The full outline is on this page.